Privacy Policy
Effective Date: August 9, 2025
INTRODUCTION
This Privacy Policy explains how Valencia Marketing (“we,” “us,” or “our”) collects, uses, shares, and protects personal information through the website www.valencia-marketing.com (the “Site”), which promotes digital advertising services in Florida. This policy is built using Termly guidance and accounts for Florida’s digital privacy law requirements.
1. Data Controller
Valencia Marketing is the data controller for information processed through the Site. Contact us at: inbox@valencia-marketing.com
2. Information We Collect
We collect two categories of personal information:
A. Information you provide directly (when you fill forms, request quotes, sign up for newsletters, or submit inquiries): name, email, phone number, company name, job title, billing/contact address, payment details if purchasing services, marketing preferences, and any other information you voluntarily provide.
B. Automatically collected information when you visit the Site: IP address, device/browser details, pages visited, referral URL, clickstream, cookie identifiers, and analytics data (e.g., Google Analytics). We may also collect location data approximated from IP address.
C. Third-party sources: We may receive information from third-party partners, ad networks, public sources, and business partners to help deliver marketing or provide our services.
3. How We Use Personal Information
We use personal information to:
• Provide, operate, and maintain the Site and our services;
• Respond to inquiries and fulfill service requests;
• Provide marketing, promotions, and targeted advertising (where permitted);
• Improve Site content and user experience;
• Comply with legal obligations and prevent fraud; and
• Perform analytics and security monitoring.
4. Legal Bases for Processing (where applicable)
For residents of jurisdictions requiring legal-basis disclosure (e.g., EU/UK), our bases include consent, contract performance, legitimate interests (marketing, fraud prevention, analytics), and legal compliance. In the U.S., processing is often based on consent, contract performance, and legitimate business purposes.
5. Cookies & Tracking Technologies
We use cookies and similar tracking technologies (pixel tags, local storage) for site functionality, analytics, and marketing. You can manage cookie preferences via our cookie banner or browser settings. For targeted advertising, opt-out mechanisms may be provided by industry opt-out tools and the cookie banner. (Termly provides cookie banner tools; recommended to implement.)
6. Sharing Personal Information
We may share personal information with:
• Service providers and vendors (hosting, payment processors, analytics, CRM, email/SMS delivery providers) who process data on our behalf under contract;
• Advertisers and ad networks for advertising purposes (only when you have consented or where permitted by law);
• Law enforcement, government, or regulatory authorities when required by law or to protect legal rights; and
• Business successors in the event of a merger or sale (subject to confidentiality obligations).
7. Advertising & Third-Party Cookies
We and our partners may use information to deliver interest-based ads. Third parties (ad networks) may collect information using cookies or similar technologies. To opt out of many ad networks’ targeting, use industry opt-out pages or your browser settings. If you do not want your information used for targeted advertising, follow the opt-out steps in the cookie banner or contact us.
8. Marketing Communications (Email & SMS)
If you sign up for marketing communications, we will send emails in line with CAN-SPAM requirements and texts in line with TCPA. You can opt out at any time by using the unsubscribe link or replying STOP to SMS messages. We retain opt-out preferences to avoid future contact.
9. Florida Residents’ Rights (per FLDBOR / State privacy law)
Florida’s Digital Bill of Rights (FLDBOR) grants certain rights to Florida residents — including the right to know what personal data is collected, to access and obtain a copy, to correct inaccuracies, to delete personal data (with some exceptions), and to opt out of certain targeted processing activities. If you are a Florida resident and wish to exercise any of these rights, contact us as described below. We will verify requests and respond within the timeframes required by applicable law. Note: there may be exceptions and verification steps required to protect privacy and security.
10. How to Submit Privacy Requests
To exercise your rights (access, delete, correct, opt out of sale/sharing or targeted advertising), contact us at: inbox@valencia-marketing.com]. Provide sufficient information for us to verify your identity and locate the data. We may require additional information to process requests.
11. Data Retention
We retain personal information only as long as necessary to provide services, comply with legal obligations, resolve disputes, enforce agreements, and for analytics summarized form. Specific retention periods depend on the data type and legal requirements.
12. Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no system is completely secure; we cannot guarantee absolute security.
13. Children
The Site is not intended for children under 18. We do not knowingly collect personal information from children under the age of 18. If we learn we have collected such data, we will delete it promptly.
14. International Transfers
If personal data is transferred outside your jurisdiction (including outside the United States), we protect it using appropriate measures (contracts, vendor controls) in line with applicable law.
15. Changes to this Privacy Policy
We may update this Privacy Policy. We’ll post the updated policy on the Site with a revised Effective Date. Continued use of the Site after changes indicates acceptance.
16. Contact & Complaints
Valencia Marketing
Privacy Contact:inbox@valencia-marketing.com
If you are a Florida resident and have a privacy complaint, you may also have the right to contact the Florida Attorney General or other regulators per FLDBOR procedures.